Snack Safely - July 19th 2017

End Allergies Together Launches Public Service Campaign to Address Dangers of Food Allergies

"End Allergies Together (EAT), the non-profit dedicated to funding research to help solve the growing food allergy epidemic, has teamed with ad agency BBDO to develop a public service campaign to educate people of all ages about the life-threatening dangers those with food allergies face every time they eat.

The PSA, entitled “Could You EAT?,” can be viewed below and will appear in movie theaters Friday, July 28. Featuring James Beard Award-winning chef Ming Tsai, the one minute video is dedicated to the memory of Oakley Debbs, the 11-year-old boy who lost his life to nut allergies, as well as everyone who has lost their life to food allergies."

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